Which of the following is an example of a Manufacturer Combination Brand?

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A Manufacturer Combination Brand is a product that is marketed under a brand name that combines the manufacturer's name and the product's identity, often through a strategic partnership or co-branding effort. In this context, Kellogg's Rice Krispies embodies the concept of a Manufacturer Combination Brand because it prominently features the manufacturer's name, Kellogg's, along with the specific product name, Rice Krispies. This pairing helps establish a strong brand identity, leveraging the manufacturer's reputation for quality and innovation in pervasive public perception.

Kellogg's is well-known for its breakfast cereals, and Rice Krispies is one of its flagship products, making this a clear example of a Manufacturer Combination Brand. The inclusion of the manufacturer's name helps consumers quickly identify the brand and associate it with the quality often expected from Kellogg's.

Other options represent different types of branding and do not fit the definition of a Manufacturer Combination Brand as effectively. For example, private label brands like Ol Roy, co-branded entities like ASU Polytechnic, or standalone identity brands like Gap do not encapsulate the same merging of manufacturer identity with the product brand name as demonstrated in Kellogg's Rice Krispies.

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