What is indicated to be a common misconception about product failure?

The indication that all products fail due to high costs is a common misconception because product failure often stems from a combination of various factors rather than a single issue like cost. While price can certainly play a critical role in a product's market success—especially in terms of positioning and perceived value—it is not solely responsible for failure. Various elements, such as market demand, competitive landscape, customer needs, product quality, and promotional strategies, contribute significantly to a product's performance in the market. Understanding this nuance helps marketers and businesses assess the viability of a product comprehensively, rather than attributing failure to one aspect. Recognizing that multiple factors interact is key to improving product development and marketing strategies.